Info Blog

Les pays Nordiques : au coeur de l’innovation

Lors des réunions Promosalons le 11 juin, les directeurs des bureaux du Danemark, de la Finlande, de la Norvège et de la Suède ont réalisé une présentation dynamique et interactive de leurs marchés. Ils ont notamment pointé les nombreuses opportunités sectorielles offertes pour les salons français. A...

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Jean-Claude Girot, Executive Director of the Paris Motor Show

(posted on 22/11/2018)

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To celebrate its 120th birthday, the Paris Motor Show underwent a transformation. The 2018 Mondial Paris Motor Show (as it is now called), received rave reviews that vindicated the ambitious reinvention.

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ALL4PACK Paris and Promosalons bring together stakeholders in packaging and logistics

(posted on 22/11/2018)

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During the ALL4PACK Paris tour across Europe and Africa, the local offices mobilised all the key players to put together an exciting and diverse programme.

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FEW INTERNATIONAL TRADE SHOWS

(posted on 22/11/2018)

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The scope of local trade shows

Given the geographical, cultural and trading proximity of both countries, Canadians are very geared towards US trade shows.

CANADIAN VISITORS, CONSUMMATE PROFESSIONALS

(posted on 22/11/2018)

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Visitor’s portrait

Canadian visitors are long-haul travellers. They want to make the most of their visit. They plan and prepare it for maximum ROI. They take their time, want to visit everything and carefully check out the whole programme. They also expect a warm welcome and attention from show organisers.

The power of local connections

(posted on 22/11/2018)

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Successful promotion

Networking and close relationships are key to winning over high-potential Canadian customers.