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Les pays Nordiques : au coeur de l’innovation

Lors des réunions Promosalons le 11 juin, les directeurs des bureaux du Danemark, de la Finlande, de la Norvège et de la Suède ont réalisé une présentation dynamique et interactive de leurs marchés. Ils ont notamment pointé les nombreuses opportunités sectorielles offertes pour les salons français. A...

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Companies in the trade show sector are enjoying “strong growth and high margins”!

(posted on 9/05/2019)

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Companies in the trade show sector are enjoying “strong growth and high margins”! This positive conclusion is drawn from a study produced in March 2019 by INSEE, listing the key economic indicators for our sector between 2006 and 2016.

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Diversifying activities

(posted on 20/03/2019)

See full report LATIN AMERICA LAND OF OPPORTUNITY See other Country Profiles

Successful promotion

The key to success in Latin America?
A strategic mix of mass marketing, relationship marketing, digital marketing and high value-added services.

SOME INTERNATIONAL SHOWS IN THE REGION

(posted on 20/03/2019)

See full report LATIN AMERICA LAND OF OPPORTUNITY See other Country Profiles

The scope of local trade shows

FRIENDLY YET PRAGMATIC VISITORS

(posted on 20/03/2019)

See full report LATIN AMERICA LAND OF OPPORTUNITY See other Country Profiles

Visitor’s portrait

For Latin Americans, visiting a French show is both a big adventure and a big investment.

LATIN AMERICA LAND OF OPPORTUNITY

(posted on 20/03/2019)

See full report LATIN AMERICA LAND OF OPPORTUNITY See other Country Profiles

Potential market

Promosalons began its collaboration with Latin America back in 2003. The objective: to raise awareness of this Spanish-speaking region and to give Promosalons shows access to a vast market of over 210 million consumers.