An ultra-connected operation for the Nordic countries
(posted on 13/11/2017)
Trustech’s Nordic tour: country-specific with a strong digital focus
For its 2017 edition, Trustech decided to organise a tour around the Nordic region. Because the organiser had listened attentively and inspired confidence, the delegations were able to offer sector-specific packages and capitalise on market opportunities. The Nordic countries are at the leading edge of digital innovation, FinTech in particular, so social media played a major role in the success of these operations.